Black Light
Black Light has been providing light, stage, sound and video solutions across Scotland and the UK for over 40 years.
To create a symbol suggesting light, I developed a beam of light rays pattern. This referenced the best products and services Black Light has provided to a portfolio of high profile projects over a wide range of clients. The symbol creates a dynamic design system that works across all touchpoints of the brand and product. From the colour palette, typography, patterns and imagery I had chosen, Black Light’s cohesive and recognizable brand identity positions the platform as a well-respected and competitive player in the industry.
My role: Brand Identity, Design, Print, Digital
