Staying Ahead Of Change

Baillie Gifford has a Global Alpha strategy which has been in operation since 2005 to search out companies on the right side of change: companies that can stay ahead in a hyper-dynamic world. While maintaining a long-term perspective, Global Alpha’s portfolio and processes have themselves evolved along the way to ensure they remain well-placed to keep ahead of the many inevitable changes that will come.

I made illustrations with a series of digital collages to enhance the various meanings and emotions, using the technique to bring a more magical and enchanting feel to an unpredictable future.

My role: Design, Illustration, Print, Motion

bailliegifford.com/global-alpha-growth